Reasons Why Your Company Doesn't Need a Vanity Number
Why Companies Don't Need Vanity Phone Numbers
So many American companies utilize vanity numbers in an effort to help clients remember the easiest way to contact them. While some of these are catchy and compelling, there are several reasons why they may cause more problems than they are worth.
1. Customers often call the wrong number when attempting to decode a vanity number. In fact, phone numbers are often misdialed but adding the translation from letters to numbers is a sure fire way to confuse clients.
2. Some individuals immediately refuse to call a company that employs vanity numbers. Once they begin dialing the number and realize it's going to cause some trouble, they look for the next company that offers an easy-to-dial number.
3. It is even possible that the catchphrase you have your heart set on won't even be available. When attempting to implement your slogan or motto into your phone number, you may find that another company already has it registered.
4. If you did choose to utilize a vanity number, you'd most likely list the full number next to the vanity number to save confusion. Which one do you think customers would look at when dialing? We'll give you a hint, it has numbers.
So before you spend a significant amount of money to acquire that vanity number, weigh your options. Think about your own experience. Are you more likely to go with a business just because of their phone number? If not, it may be better to leave that vanity number in the dust!
This article was inspired by talkroute.com (https://talkroute.com/4-reasons-you-probably-dont-need-a-vanity-number/). Check out their site for more tips!